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AI ROI Elasticity Calculator
What you know about your company. No estimation needed.
👥 TOTAL FTES 5,000
100100,000
💼 Industry Vertical
AI ADOPTION RATE % 30%
% of workforce actively using AI tools
5%100%
$ AVG FULLY LOADED SALARY $75K
$20K$500K
📈 TOTAL ANNUAL REVENUE
$350M
Cost per Adopter / Year — choose your tier:
Volume pricing applies above ~500 seats. Higher tiers include integrations & training.
Implementation Cost (Year 1 only) $0
One-time setup, integration, and training costs. Applied to Year 1 only — Years 2–4 unaffected.
Variable AI Cost / Adopter / Yr $0
Consumption beyond seat fees: inference, API calls, compute. Light use: $200–500 · Deep/agentic: $1,500–3,000. Default $0 if bundled.

Pre-set from published research. Adjusted automatically by vertical — override anytime.
Cognitive Drag % 40%
How much of the workday is wasted on busywork (emails, searching, meetings, admin). McKinsey avg: 42%
AI Displacement Rate 35%
How much of that busywork AI can actually take off people's plates. BCG/Harvard avg: 25–40%
Revealed Outcomes % of Revenue 2%
What % of revenue AI helps create (new deals, faster delivery, better products). Conservative: 1–3% · Moderate: 4–8% · Aggressive: 9%+. 53% of execs report 6–10% AI-attributed growth (IDC 2024)
Efficiency compounds as teams learn the tools.
25%
50%
75%
100%

Model outputs. These update automatically as you adjust inputs above.
Adopters
Seat cost / yr
Revealed outcomes
TOTAL INVESTMENT
μ Redeployment Efficiency0.60
ΔMPL Multiplier1.5×
O_trans (Friction Tax)15% of I
Ω (Obsolescence Risk)8% annual
Total Investment i
incl. friction & obsolescence
Yr 1
Yr 1–4
Productivity Floor i
Labor productivity only
Yr 1
Yr 1–4
TVP — Total Value Pool i
Labor savings + new revenue
Yr 1
Yr 1–4
ROI Multiple i
Elastic Return
Yr 1
Yr 1–4
Reclaimed Hours i
Yr 1
Yr 1–4
Where You Stand i
Y1
Y4
15×
Below avg (<3×) Median (3–8×) Above median (8–15×) Outlier (>15×)
Synthetic Capacity i
Equation Breakdown i
Φ(Oₙ·V) + (Rc·μ·ΔMPL)
I + O_trans + Ω
Productivity (measurable)
Rc · μ · ΔMPL
Productivity Floor ROI
+ Strategic (speculative)
Φ(Oₙ · V)
TVP ROI
I + O_trans + Ω
Adoption Curve i
ROI at each adoption level — what’s your ceiling if you push further?
Y4 Y3 Y2 Y1
Investment vs. Return Timeline i
Investment is front-loaded. Returns compound as adoption matures.
Y1
Y2
Y3
Y4
Investment (incl. friction & obsolescence) Productivity Return Strategic Upside
Value Stack i
What's inside your number — each layer earns its place or doesn't.
Productivity Value (Rc·μ·ΔMPL) Strategic Outcomes (Φ)
Value Ramp
ROI builds as the organization learns to use what it has. This is when elasticity becomes real.
TVP Productivity Floor
Cliff Jurkiewicz
Cliff Jurkiewicz
Futurist · AI Strategist · Pilot · Drummer
“I’m a futurist, pilot, drummer, and technologist who figures out how big, messy systems — like airplanes and AI — actually work. My purpose is to use what I’ve learned to help people through their hardest days, because the only way I get to keep my own success is by giving it away to others.”
● Live
unique visitors
Model constants and benchmarks are grounded in published research. Interrogate the inputs.
IDC / Microsoft · 2024
Business Opportunity of AI — $3.70 return per $1 invested, 34% hours saved, 40% productivity lift
BCG / Harvard · 2023
How People Create and Destroy Value with Gen AI — displacement rate ceiling, redeployment efficiency
NBER · 2023
Generative AI at Work (Brynjolfsson et al.) — 14% productivity gain, μ redeployment basis
McKinsey Global Institute · 2023
Economic Potential of Generative AI — ΔMPL multiplier, strategic value ceiling benchmarks
Gartner · 2024
AI Budget & ROI Survey — O_trans friction tax and Ω obsolescence risk calibration